Eminem publishes ‘obituary’ for Slim Shady, teases new music

Eminem FILE PHOTO: Inductee Eminem performs onstage during the 37th Annual Rock & Roll Hall of Fame Induction Ceremony at Microsoft Theater on November 05, 2022 in Los Angeles, California. (Photo by Theo Wargo/Getty Images for The Rock and Roll Hall of Fame) (Theo Wargo/Getty Images for The Rock and Ro)

By Natalie Dreier, Cox Media Group National Content Desk

May 15, 2024 at 11:23 am EDT

Apparently Slim Shady has passed.

Rapper Eminem has published an “obituary” for his alter ego in the Detroit Free Press.

The advertisement is a quarter page in the Detroit newspaper, with the header “OBITUARIES,” a headline that reads “Slim Shady Made Lasting Impressions” and a subhead of “Fans ‘Will Never Forget’ Controversial Rapper.”

It is accompanied by a photo of Eminem wearing overalls and a hockey mask that he frequently used on stage, the Free Press reported.

The ad is marked “ADVERTISEMENT” to separate it from normal coverage, since an agency purchased the space to promote Eminem’s new album, appropriately called “The Death of Slim Shady (Coup de Grace).”

So what really happened to Slim Shady? 🤔

An obituary published in the Detroit Free Press seemingly continues the rollout for Eminem’s upcoming album ‘The Death Of Slim Shady (Coupe De Grâce).’

“Ultimately, the very things that seemed to be the tools he used became calling… https://t.co/0LgXv6mvrm pic.twitter.com/YcvRDUqgjp
— Complex Music (@ComplexMusic) May 14, 2024